In a time so driven by looks, appearances, Instagram accounts and filters, looking our best has become a must! As we revert away from the impossible ‘anti-ageing’ - trying to look twenty at the age of sixty, we are now moving into an era where looking the best version of YOU is enough and in-fact it’s actually better!
Dr Stefanie William’s ’new book ‘Look Great, Not Done! The Art & Science of Ageing Well – How Aesthetic Treatment Can Work for You’ is a bold mission statement about the future of the aesthetics industry, as well as a practical and educational guide for those looking to ‘Look Great, Not Done!’
Supported with over ten years’ experience as a leading dermatologist, Dr Stefanie Williams explains everything you need to know about modern day aesthetics in an easy-to-understand guide. All backed with her 3-vital principles of Eudelo’s revolutionary Architect treatment program. ‘Look Great, Not Done,’ helps us to understand what non-surgical treatments should first be considered with her simple analogy of the face as a house – yes, that's right, a house.
The Eudelo Architect is considered the Roll Royce of treatment programs that begins with strengthening and re-building the skins foundation, before considering corrective aesthetic procedures i.e. the ‘decorative treatments,’ such as freezing, filling and augmenting treatments. Dr Stefanie Williams explains that focusing purely on ‘decorative’ treatments such as these, is like building a house on sand, if you don’t first maintain a youthful level of skin regeneration the cracks will eventually show!
To celebrate the launch of both Dr Stefanie Williams book, ‘Look Great, Not Done’ and the Eudelo Architect. EBWPR invited journalists to the grand Royal Institute of Architects building (RIBA). Surrounded by Swedish inspired art deco and marble flooring, journalists spent the morning enjoying a fresh superfood breakfast, while listening to a compelling presentation by Dr Stefanie before being invited to analyse their own face using the books key principals. Each journalist was equipped with a stylish Nkuku mirror and picture frame capturing their best image before walking out with a signed copy of ‘Look Great, Not done.’